work
Concept
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Outcome driven strategic planning and execution. From marketing plays, campaigns and messaging to persona building, funnel creation and sales enablement.
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All hands on deck planning and promotion of new product + service + feature. Sales & Marketing cohesion. Customer identification, targeting and channels.
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ABM, SEO, SEM, PPC, Lead-Gen, Print + Digital, Email, Social, Landing Pages, Awareness, Sponsorship, Partnership and Event Marketing.
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Data Driven Decision Making, A/B Testing, Optimization, Heat Mapping, Opportunity Identification, ROI, Retention and Engagement.
Creation
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Brand Creation, Identity and all Assets, Brand Refresh / Complete Rebrand, Value Prop, Story Building, Mission and Brand Guides.
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All deliverables. Identity, Advertising + Marketing, Packaging, Publication, Environmental, Presentation, Illustration, Print and Digital.
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Identity + Tagline, Short Form Copy, Social/Web/Content, Campaign, Sequencing, Sales Enablement and Product Marketing.
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Web Design + SaaS, Wireframing + Mock-up, User + Customer Experience, Journey and Flow, Information Architecture, User Centered design.